If you love the smell of freshly cut grass, getting your hands dirty, and can’t fathom working in front of a computer all day, then landscaping may be right for you. Landscaping is a rewarding career path that allows you to enjoy the great outdoors, design beautiful landscapes, and make a nice living, especially if you own your own business.
Landscaping Business is Booming
One of the best things about owning a landscaping business is that there is always a high demand for work. While rewarding, landscaping is hard work, and most people would rather pay a professional than do the work themselves. As a landscaper, you help people transform their yards and increase the value of their property by maintaining their lawn, building outdoor structures, planting gardens, and more.
If you are looking to start your own business, here are five easy steps to create a successful landscaping company.
Decide What Services You Want to Offer
Not all landscaping businesses offer the same services. Some businesses focus explicitly on lawn maintenance, while others focus on landscape construction.
If you decide to start a lawn maintenance company, your responsibilities will include cutting a certain amount of lawns each week. You will also be in charge of planting flowers, mulching beds, and providing leaf cleanups. If you are new to landscaping, focusing on lawn maintenance is an easy way to gain experience and build your company.
Landscape construction requires a little more skill and may even require certain certificates in design. As a landscape construction company, your duties would involve intricate plantings, building walls, patios, walkways, decks, and more. You may have a few lawn maintenance accounts, but your primary source of income would come from hardscape projects.
Register Your Business and Obtain Proper Insurance
Once you know what type of business you want to run, it is essential to register your business under your state’s guidelines and obtain the right insurance policies. You will need liability insurance to cover accidental property damage, workers compensation insurance to protect your employees, and commercial insurance to protect your vehicles.
Organize Your Finances
When starting a landscaping business, it is essential to have your finances in order. Figure out how much you will need for equipment, materials, and other business necessities. You may also want to find a yard or a garage to park your equipment. If you don’t have enough money in your savings, consider taking out a small business loan to get your company up and running.
Find the Right Equipment
The type of equipment you will need depends on what kind of business you want to start. If you’re going the lawn maintenance route, you will need lawnmowers, weed whackers, leaf blowers, and certain hand tools. If you are going into landscape construction, you may need heavy machineries like dump trucks, backhoes, demo saws, and more.
If you want to work with top-of-the-line equipment, consider renting your trucks, trailers, and other tools. Renting allows you to use dependable high-grade equipment without the high costs of purchasing your own.
Market Your Services
After you have properly registered your business and have all the equipment, it is time to start marketing your services and promoting your company. While offline advertisements could help you land a few customers, it is essential to market yourself on social media websites such as Facebook and Instagram. You should also develop a website with a list of services your company offers. If you want to go the extra mile, study SEO tactics to boost your search results and visibility on search engines like google.
You Get What You Put In
Like all business endeavors, landscaping requires a strong work ethic and a positive attitude to succeed. As long as you follow these guidelines and dedicate yourself to your business, you will have a rewarding and fulfilling career in landscaping.